What is the best Shopify loyalty app in 2026?

YOYO Loyalty is our top overall pick: it is an all-in-one app that includes points, cashback, store credit, VIP tiers, paid memberships, referrals, and a native wishlist, with VIP tiers and memberships from its $20/month plan and 24/7 support on every plan. The best choice still depends on your needs — Smile.io for the most established platform, Casa for a completely free option, BON for localization, and Appstle for the lowest entry price.

What is the best free Shopify loyalty app?

Casa Loyalty is fully free with no paid tiers, offering points, VIP tiers, referrals, cashback, store credit, and gift cards. Among apps with both free and paid plans, Appstle (250 free orders + checkout redemption), Joy (250 free orders), and YOYO (free plan with a native wishlist and 24/7 support) have the strongest free tiers.

What is the cheapest Shopify loyalty app with VIP tiers?

YOYO Loyalty includes VIP tiers from $20/month and Appstle from $30/month — far below Rivo ($49), Joy ($129), BON ($129), Growave ($199), and Smile.io ($199). If VIP tiers are central to your program, YOYO and Appstle are the most affordable.

Which Shopify loyalty app has cashback and store credit?

YOYO Loyalty and Casa Loyalty offer cashback and store credit as first-class reward types. Appstle, Smile.io, Growave, Joy, and Rivo offer store credit within a points-and-rewards model. BON does not offer cashback or store credit.

Which Shopify loyalty app has a native wishlist?

YOYO Loyalty and Growave include a native wishlist inside the loyalty app. Smile.io, Joy, Rivo, Appstle, BON, and Casa do not, so you would add a separate wishlist app alongside them.

Which is the best Shopify loyalty app for international stores?

BON Loyalty and Casa Loyalty are known for strong multi-language support (Casa lists 25 languages), and YOYO Loyalty supports multiple languages plus multi-currency. All three are good fits for global, multi-region stores.

How do I choose a Shopify loyalty app?

Start with the reward types you need (points only, or cashback/store credit too), then check the price tier where VIP tiers and memberships unlock, whether you need a native wishlist or multi-language support, and your monthly order volume. Most of these apps offer a free plan, so the lowest-risk move is to install your top one or two and test them.

YOYO Loyalty Team Last Updated: June 15, 2026

Best Shopify Loyalty Apps in 2026: 8 Top Apps Compared

The best Shopify loyalty apps in 2026, compared on rewards, pricing, VIP tiers, and features — with the right pick for every type of store, from free to enterprise.

The best Shopify loyalty app in 2026 for most stores is YOYO Loyalty — an all-in-one app that bundles points, cashback, store credit, VIP tiers, paid memberships, referrals, and a native wishlist, with VIP tiers and memberships from $20/month and 24/7 support on every plan. But “best” depends on what you need, so this guide ranks eight top apps and names the right pick for each kind of store, from completely free to enterprise.

TL;DR — best Shopify loyalty app by need:

Best all-in-one (overall): YOYO Loyalty

Best established platform: Smile.io

Best for reviews + UGC bundled in: Growave

Best free order allowance + wallet passes: Joy Loyalty

Best for customization / developers: Rivo

Best low entry price + ecosystem: Appstle Loyalty

Best for localization / global stores: BON Loyalty

Best completely free app: Casa Loyalty

How we compared the apps

Every app below is Built for Shopify and was checked against its live Shopify App Store listing on June 15, 2026 — pricing, ratings, reward types, and the plan where VIP tiers unlock. We focused on what actually changes a buying decision: reward flexibility (points vs cashback/store credit), the price tier where VIP tiers and memberships become available, whether a native wishlist is included, multi-language support, and how each scales with order volume.

Quick comparison

App	Rating	Free plan	VIP tiers from	Standout
YOYO Loyalty	5.0 (136)	100 orders/mo	$20/mo	All-in-one: cashback, store credit, memberships, wishlist
Smile.io	4.9 (4,274)	200 orders/mo	$199/mo	Most established; deep Klaviyo
Growave	4.8 (1,227)	200 orders/mo	$199/mo	Reviews + UGC + loyalty in one
Joy Loyalty	4.9 (1,688)	250 orders/mo	$129/mo	Big free allowance; wallet passes
Rivo	4.8 (1,354)	200 orders/mo	$49/mo	Customization + developer toolkit
Appstle Loyalty	5.0 (1,172)	250 orders/mo	$30/mo	$10 entry; checkout redemption free
BON Loyalty	5.0 (1,786)	150 orders/mo	$129/mo	Localization; B2B tiers
Casa Loyalty	5.0 (312)	Free only	Free	Completely free; gift cards; 25 languages

1. YOYO Loyalty — best all-in-one

Best for: stores that want the full retention toolkit in one app without paying enterprise prices.

YOYO Loyalty is the most complete app on this list at its price. Cashback and store credit are first-class reward types (not afterthoughts), and VIP tiers, paid memberships, and Shopify POS are all on the $20/month Essential plan — features rivals reserve for $129–$199 tiers. It’s also the only app here besides Growave with a native wishlist (with back-in-stock and price-drop alerts), plus multi-language/multi-currency, branded emails from your own domain, and an API with AI-agent integrations. It holds a 5.0 rating from 136 reviews with 24/7 support on every plan, including free.

The trade-off: it’s newer than Smile or Rivo, so it has a smaller review base. See how it stacks up head-to-head against Smile.io, Growave, Joy, Rivo, Appstle, BON, and Casa.

2. Smile.io — best established platform

Best for: brands that want the most proven, widely-adopted loyalty platform.

Smile.io has the largest review base here (4.9 from 4,274) and a deep, mature Klaviyo integration that’s a genuine strength for sophisticated retention marketing. It’s a focused points-and-referrals engine that pairs with specialist apps for other functions. The catch: VIP tiers only start on its $199/month Growth plan, and it has no native wishlist or cashback/store-credit model. Full breakdown: YOYO Loyalty vs Smile.io.

3. Growave — best for reviews + UGC

Best for: stores that want product reviews and user-generated content bundled with loyalty.

Growave is a true all-in-one that adds native product reviews and Instagram/UGC to loyalty, wishlist, and referrals — the only app here with reviews built in. If consolidating social proof and loyalty in one subscription matters, it’s a strong pick. VIP tiers start at $199/month. Full breakdown: YOYO Loyalty vs Growave.

4. Joy Loyalty — best free allowance + wallet passes

Best for: early-stage stores wanting a generous free tier, and brands that want Apple/Google Wallet passes.

Joy offers a generous free plan (250 orders/month) and Apple/Google Wallet loyalty passes on its Advanced plan. It’s a polished, popular points program (4.9 from 1,688). VIP tiers, memberships, and POS all unlock on its $129/month Advanced plan, and it has no native wishlist. Full breakdown: YOYO Loyalty vs Joy Loyalty.

5. Rivo — best for customization and developers

Best for: English-speaking stores that want deep front-end control or headless builds.

Rivo’s strength is customization — custom CSS and fonts on its $49 Scale plan, and a developer toolkit with APIs/SDKs on its $499 Plus plan. It’s a focused loyalty-and-referral tool with a large install base (4.8 from 1,354). It’s English-only and has no native wishlist. Full breakdown: YOYO Loyalty vs Rivo.

6. Appstle Loyalty — best low entry price + ecosystem

Best for: budget-conscious stores, and merchants already using other Appstle apps.

Appstle has the lowest entry price here ($10/month), VIP tiers from $30, and — unusually — checkout point redemption on its free plan. It’s part of the broader Appstle family (subscriptions, memberships, bundles), so you can run a retention suite under one vendor. Memberships and wishlist live outside the loyalty app, and the listing is English-only. Full breakdown: YOYO Loyalty vs Appstle.

7. BON Loyalty — best for localization

Best for: global, multi-region stores that want a focused, affordable points program.

BON is known for strong multi-language localization and a generous free plan, with very low entry pricing ($15–$29) and a B2B tier program on its Growth plan. The trade-offs: it does not offer cashback or store credit, has no native wishlist, and gates VIP tiers at $129/month. Full breakdown: YOYO Loyalty vs BON Loyalty.

8. Casa Loyalty — best completely free app

Best for: budget-conscious stores that want a free, done-for-you program.

Casa is fully free with no paid tiers, and still offers points, VIP tiers, referrals, cashback, store credit, and gift cards, plus 25-language support and founder-led setup. It’s the newest app here (launched 2024, 312 reviews) and has no native wishlist, branded-email domain, or developer API. Full breakdown: YOYO Loyalty vs Casa Loyalty.

How to choose

A quick decision guide:

Want everything in one app at a low price? YOYO Loyalty.
Want the most established platform with deep Klaviyo? Smile.io.
Want reviews + UGC bundled in? Growave.
Want the biggest free tier or wallet passes? Joy.
Want deep customization or developer control? Rivo.
Want the lowest entry price or an Appstle ecosystem? Appstle.
Selling globally and need localization? BON or Casa.
Want it completely free? Casa.

Most of these apps offer a free plan, so the lowest-risk move is to shortlist one or two and install them. If you want a complete, conversion-focused program — cashback, store credit, VIP tiers, memberships, and a wishlist in a single app — start with YOYO Loyalty’s plans, or browse more answers in the FAQ.

Pricing, ratings, and features verified against each app’s live Shopify App Store listing as of June 15, 2026. Plans change; check current listings before deciding.